Wednesday, October 23, 2013

What's in a Name?






Here are several qualities that help make a great business name:

  • The name is meaningful and says something about who you are and what you do.

  • It's future-oriented to permit growth and change.

  • A great company name is easy to say and spell.

  • A great company name is visual — it looks good when presented graphically.

  • It's memorable — not only catchy and evocative, but also easy to remember.

  • A great company name is unique. It can be trademarked and owned.






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