Monday, June 30, 2014

Taulia: A Video Marketing Success Story






Using CRM, Marketing Automation, and a Video Marketing Platform, Taulia used video to become the most remarkable supplier financing provider of all time!



Read this case study to see how they:

  • Influenced over $125M in marketing pipeline based on leads' interaction with all video content

  • Implemented a tiered lead scoring model based on video data in their Marketing Automation Platform

  • Optimized content with calls to action, email gates, and lead capture forms

  • Found a way to sync video data in Salesforce for incredible sales context

  • Created a Taulia branded channel for showcasing entire video library using Vidyard Video Hubs

  • Identified early viewer drop-off rates to improve the effectiveness of content over time


Download the case study to get the full scoop!



Request Free!





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