The rise of self-service - insights from O2, Three UK & Kyivstar

Do you want to reduce costs, increase efficiencies and enhance customer satisfaction? These are just some of the advantages of having an efficient self-service strategy in place. Did you know that Gartner predicts that by 2020 customers will manage 85% of the relationship with businesses without even interacting with a human? So to remain competitive tomorrow, it’s imperative that you embrace these new self-serve strategies today! To help you with this challenge, Telecoms IQ have spoken with industry leaders including O2, Kyivstar and Three UK to find out how they have improved their self-service capabilities – find out their secrets of success in this brand new e-book. Key takeaways you'll love include: Discover the tangible benefits of self-service and how to build these capabilities within your organisation Learn 5 tips on how you can overcome the common obstacles of self-service to keep customers engaged Gain 3 useful industry insights from leading operators including O2 and Three UK - understand their success stories to improve your bottom line Request Free!

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Increase e-Commerce Conversion Rates with Extended Validation SSL Certificates

Download our free white paper - “Increase Conversion Rates with Extended Validation Certificates” and learn how deploying an EV certificate on your e-Commerce website can protect against threats, while showing your customers that they can transact with confidence, helping increase your sites conversion rates. Request Free!

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Raise Your Google Rankings with GeoTrust

Google's popularity is due to its commitment to delivering the best possible user experience – and that means a secure experience. Google now boosts a site's SEO ranking if it secures the entire user session with Always On SSL. As SEO helps a site to be found, a higher ranking means more traffic. This white paper explores how you can improve your ranking and be found by more customers. Request Free!

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Digital Transaction Management: Elevating Compliance Strategy to Business Advantage

Ensuring that transactions involving sensitive documents and data comply with all internal compliance requirements and relevant regulations is not a nice-to-have; it's a need-to-have. One misstep can cost a company millions — or put it out of business. Yet compliance itself can be a cumbersome and expensive process. Chief Compliance Officers who want to justify their salaries and their seat in the C-suite must find a way to make compliance simpler, more streamlined, and more cost-effective without compromising their ability to meet or exceed global security and regulatory standards. Request Free!

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Going Mobile with Electronic Signatures

The use of mobile devices for signing is accelerating, and companies that adopt mobile eSignatures have a competitive advantage over those who don't. Close deals faster. Reduce cost. Improve visibility, control and compliance. Enhance customer satisfaction. Request Free!

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Customer Contextomy

In the data-laced marketing world, buzzwords like “big data” and “content marketing” reign supreme. It's time to reexamine the concept. For marketers, contextomy happens most frequently when we seek to engage with the customer using incorrect or misplaced assumptions about customer behavior. To deliver truly personalized experiences with customers, marketers must deploy new, more intelligent customer engagements that take content and context into account. Context doesn't come from loose data indicators; rather, it comes from understanding who each customer is, as well as customers' past, present and likely future behavior. Context also comes from understanding customer channels, timing and environment. Marketers must remember to do this at scale. Download this on-demand webcast to hear from brand leaders as they discuss and debate where and how context, content and the customer must converge in today's commerce journey. Request Free!

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A Glance into Sales Operations as a Service

Not a single day looks like the other when you deal with Sales Operations. From territories and channels, to incentive compensation, quota setting, data analytics and communications – the burden of Sales Operations on sales organizations has never been heavier. And how could it not, when sales forces are globally expanding to support business growth? Almost 7 in 10 companies plan to increase the size of their sales force in 2015,1 so every sales ops department should brace itself to face even more work in the coming years. The traditional approach to solve sales operations' burden has been Sales Performance Management software. However, software is just a starting point and an enabler. Only half of sales technology buyers achieve expected ROI, according to Sirius Decisions. Lasting gains are realized when software is combined with business process management. This whitepaper provides data on Sales Operations as a Service, a more than software alternative, embraced by more and more organizations with large sales forces, in search of better business outcomes. Request Free!

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Sales Targets Drive Growth

Year after year, pharmaceutical organizations find it challenging to set effective targets for their sales forces. The process does not seem to improve over time. Studies show that about half of companies struggle with some aspect of target setting, ranging from choosing the best methodology, to rewarding the highest performers and supporting the sales strategy. The stakes are high: inaccurate targets lead to loss of top talent, failure to achieve sales objectives, and the inability to take advantage of opportunities in the pharmaceutical value chain. If targets are not set accurately, in a way that both creates a financial advantage for the company and motivates the sales force, the entire sales compensation plan can be compromised. Quota setting should be an integral part of sales compensation strategy and work with other components of the plan to meet business objectives. This paper will help your organization better understand and manage sales target setting based on accepted pharmaceutical industry best practices and research. It will describe the most commonly used methodologies and detail the advantages and disadvantages of each.  Request Free!

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Running a Successful Referral Program - 9 Best Practices

Used by both B2B and B2C enterprise brands, this resource will show you the most effective methods for launching and growing a customer, partner or employee referral program. Request Free!

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9 Best Practices for Running a Referral Program Infographic

The question we hear most often is, Do you have any referral program best practices you could share with us? That’s what makes Amplifinity the leaders in demand generation for enterprise brands! Here are some bite-sized best practices for running a super-sized referral program. Request Free!

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SaaS Partner Referral Program - Case Study

This SaaS leader was running a partners referral program with huge potential but several problems that were solved with a fully integrated and automated referral program. Request Free!

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Social Recruiting: Five Tips to Improve Efficiency and Get Better Results

Social recruiting is just one aspect of a multi-channel recruiting strategy, but it's one you can't afford to overlook. With more than a billion users on Facebook and 200 million on LinkedIn, social networks are a great way to diversify your recruiting strategy and take advantage of social communities. Read on to learn more! Request Free!

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Accelerate Your Business with e-Signatures

Learn how small and medium businesses are using e-signature solutions to increase their competitive advantage. Small and medium businesses in a broad range of industries can benefit from an e-signature solution that will accelerate their time to revenue, improve their customer service and increase their competitive advantage. This white paper covers: Why consider an e-signature solution Benefits from an e-signature solution Key capabilities to seek in an e-signature solution Download this white paper to learn more about how e-signatures can help small and medium businesses worldwide! Request Free!

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Using an e-Signature Solution to Save Time and Money

Learn why your Sales, Finance and Human Resources departments should adopt an e-signature solution. Enterprises in a broad range of industries are considering e-signature solutions for their ability to save time and money, increase efficiency, and enable employees to focus on more strategic activities. This white paper covers: Why consider an e-signature solution Benefits from an e-signature solution Capabilities to seek in an e-signature solution Download this white paper to learn more about how e-signatures can help Sales, Finance and Human Resources departments! Request Free!

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Adobe Document Cloud for Sales Acceleration

In today's fast-paced business environment, speed equals competitive advantage. Read this solution brief to learn how Adobe Document Cloud can: Help sales teams close deals faster Increase forecasting accuracy Improve customer experiences with timely, accurate, and secure sales documents Download this paper to learn more about how Adobe Document Cloud can help sales teams close deals faster! Request Free!

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Adobe Document Cloud eSign Services and Ariba Contract Management

You already rely on your Ariba Contract Management system to execute contracts faster, cut costs, and increase compliance. Now you can achieve even greater efficiencies by adding e-signatures to your Ariba environment. Adobe Document Cloud eSign services allows you to: Reduce contract cycle times by as much as 80% or more Increase efficiency by automating the signature process Eliminate rework with native document editing technology Download this solution brief to learn how Adobe Document Cloud eSign services and Ariba can speed your contracting process by 500%. Request Free!

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Adobe Document Cloud eSign Services and Microsoft Dynamics CRM

You already rely on Microsoft Dynamics CRM for enabling your sales team to be nimble. Now you can close deals even faster by adding e-signatures to your Dynamics application. Adobe Document Cloud eSign services allows you to: Send documents directly from Leads, Opportunities, Contacts, and other entities Easily create document templates to quickly develop new contracts Automatically record and store audit trails that capture each step in a contract's history Download this solution brief to learn how Adobe Document Cloud eSign services and Microsoft Dynamics CRM can speed your sales process. Request Free!

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Signed, Sealed, Delivered: Integrating Electronic Signatures into the B2B Sales Cycle

Does anyone in B2B sales still wait by the fax machine for a signed deal? Apparently so, considering the surprisingly low percentage of contracts that are signed electronically. Best-in-Class companies and eSignature adopters, however, are ahead of the curve, demonstrating measurable sales performance advantages directly associated with this developing technology enabler. Request Free!

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Loyalty Economics for Retailers

Receiving deals on your smartphone. Researching products on your desktop and buying them via a mobile app. Scanning a QR code in the store, then checking online reviews when you return home. These examples certainly don’t represent your Grandma’s shopping journey: In her day, she waited until her local store opened, then traveled there, hoping what she needed was on the shelf. Today, of course, the path to purchase is radically different. Consumers shop where they want, how they want and when they want, often with mobile device firmly in hand. In fact, a recent Catapult Marketing study found that 44 percent of surveyed shoppers hold their smartphone while they walk the aisles. And 37 percent of customers use a PC/laptop, smartphone or tablet to perform shopping activities for pet, alcohol, baby or grocery items. "Request Now" to read the full white paper. Request Free!

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The Data-Inspired Art of Growing Customer Relationships

Today's B2B buyers don't need you to deliver marketing information to them. They're actively looking and choosing how (and if) they want to interact. How do you adapt your marketing strategy to this new customer? Learn how to engage self-educated customers with the new art of marketing, a discipline that uses data to build the relationships that grow your business. Download to learn: Why data isn't helping us understand what is really working with our marketing Simple steps to getting your customer data relationship-ready The art of using data to build the right relationships Get your free eBook and start using data to build lasting customer relationships now! Request Free!

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The Modern Marketer's Guide to Content-Driven Commerce

While 70% of consumers prefer getting to know a company via content over ads, most brands are challenged with navigating content marketing and management. Making the transition from pushing product to nurturing consumers is not easy, but a smartly executed content approach can increase purchase conversion, purchase frequency and brand loyalty. Download this eBook now to learn: How brands like Food52 have defined the content & commerce model Why content enhances customer trust How to assemble a content dream team The types of content every commerce company needs Top examples from leading brands on excellent content-driven experiences Get our essential eBook now to learn how your brand can master the art of mixing content and commerce this year! Request Free!

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The Essentials of Marketing Kit - Includes the Free Social Marketer's Guide to Pinterest

The Essentials of Marketing Kit, brings together the latest in information, coverage of important developments, and expert commentary to help with your marketing related decisions. The following kit contents will help you get the most out of your Marketing research: The Social Marketer's Guide to Pinterest The Advocate Marketing Playbook Likes are Great: Leads are Better - How to Grow Your Business Using Social Media Build Your Own Marketing Cloud Request Free!

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Technology Value Matrix on the Analytics Market

The analytics market has evolved from a small market of large, established vendors with predominantly on-premise solutions to a complex mix of cloud-based and on-premise applications, data discovery and visualization tools, and Business Intelligence (BI) platforms and solutions. Established vendors have had to shift their pricing and deployment models to meet customer demand while smaller upstarts are gaining ground through penetration strategies and partnerships. Request Free!

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Top Ten Reasons Retailers Upgrade to Area-Imagers

With these advantages, it's no wonder VDC's 2013 Report forecasts area-imaging scanners sales to grow at a rate of 13.4% for the next three years, compared to the expected 7.3% decline for laser-based scanners over the time period. Imaging technology is firmly established as a cost-effective, durable, technologically capable alternative to laser-based systems. Plus, imagers are capable of supporting retailer's mobile marketing programs, capturing mobile coupons right off customers' smartphone screens or automatically collecting their information from ID cards for loyalty program auto-enrollment. Key Topics Covered: Enable Revenue Generating Mobile Marketing Programs Automate Loyalty Program Enrollment Easy, Instant Age Verification Scan Any Barcode Off Nearly Any Surface Improve the Customer Experience Request Free!

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Customer Relationship Management: Best Investment for Your Business

In this eBook, you will learn how a CRM can transform your small or mid-size business. As they say -- “the best CRM is the one that is used”, so this white paper will review key points so you can find the right CRM for your small business. Request Free!

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Insightly CRM Overview Webinar

Today's Customer Relationship Management (CRM) applications for small and medium sized businesses are easy to use, powerful and affordable and can give your business the same advantages as large organizations. A CRM can help you: Increase Sales Improve internal productivity and efficiency Provide better customer interactions Review the health of your business at a micro or macro level Attend this webinar to see how Insightly CRM can help your business thrive! Request Free!

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How Aetna Uses Employee Advocacy to Power Social Sharing in a Highly Regulated Industry

Despite being in a highly regulated industry like healthcare, Aetna's innovative social media team guides and empowers hundreds of employees to represent the brand on social media. By investing in their employees' social networks, Aetna is able to amplify brand content and increase consumer trust through authentic, employee-led social media engagement. Register for this live webinar to hear Tara Autrey, Sr. Social Media Manager at Aetna, and Nicole Alvino, Chief Strategy Officer at SocialChorus, discuss how Aetna employees drive brand engagements and consumer trust on social media. Join us to learn: How to get internal buy-in for employee advocacy What it takes to get your legal team on board How to train employee advocates to represent your brand How employee advocacy can amplify your brand and strengthen consumer trust Request Free!

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Top Undervalued 2015 VoIP Innovations

Our new white paper invites you to explore new and relevant opportunities with a list of the most undervalued phone system features capable of revolutionizing the way you interact with your employees and customers. We investigate: Unified Communication and its specific functionalities Integration with CRM, ERP, VoIP and Contact Center systems Applicability and relevance of features for different businesses And much more! Get your guide now! Request Free!

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Account Planning in Salesforce

Rockstar sales reps know how to unlock revenue in big customers. Account Planning in Salesforce teaches you their secrets - what they know and how they do it. In every large customer account there is hidden white space where you can sell your existing products to new divisions and sell more solutions to the same business units - identifying gaps and creating value for complete penetration across the account. Account Planning in Salesforce will teach you how to supercharge your account plans within Salesforce, maximize revenue from key accounts, shorten sales cycles and increase productivity, using three core principles. Request Free!

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12 Elements of a Great Sales Playbook

Implementing a sales playbook can provide tremendous impact for any sales organization. They ensure a well-defined sales process is followed which will help win more deals. Playbooks communicate best practices and serve as a valuable sales resource, advising sales people what to do in different situations and also motivating them through each stage of the sales cycle. Download this free eBook and learn the keys to creating and implementing a sales playbook, which can be the catalyst to remarkable improvement in your sales velocity. Request Free!

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The Account Planning Process

Unlock more revenue from your customers with effective Account Planning. If you want to get more revenue from your existing customers (and who doesn't?), then you need to understand Account Planning. This white paper will help you improve sales through strategic account planning best practices. Account planning helps you increase sales revenue and productivity by capturing more value from your customer base. Learn how to identify and select the best opportunities, as well as prepare, execute and monitor an account plan. Request Free!

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10 Elements of a Smart Sales Call Plan

We know we think about sales call plans more than most. But we can’t help it – they’re such a critical part of the sales process and too often neglected. Research says that buyers think that only 13% of sellers are adequately prepared for a sales call. That may be why only 1 in 4 sales calls result in a follow-up meeting. To make every sales call matter, your team has to be prepared. They must have the most up-to-date details on the prospect and the opportunity and a strategy to progress. And, because many sales calls happen in the field, it is better if you can access your smart sales call plan on your phone.  At The TAS Group, we’re committed to helping you nail this critical part of your healthy sales ecosystem. Having a game plan that outlines the outcomes and everyone’s role in a sales call yields a stronger result. Request Free!

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The Business Case for Compensation Technology

Compensation accounts for nearly 70 percent of operating expenses for most organizations, and is one of the main reasons employees join and leave organizations. Yet despite the foundational role compensation plays in talent strategies, many organizations continue to manage compensation market analysis, strategy development and program administration using spreadsheets. Request Free!

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Building A Solid Compensation Foundation

Read this report to learn about: The differences between compensation administration and compensation strategy The business impact of utilizing tools to build a more effective compensation strategy The analysts' perspective on the research of surveys, interviews, and data analysis How Aberdeen Group defines “best-in-class” Request Free!

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The Contact Center in 2015

Add that to the fact that it takes 12 positive experiences to counter the effect of one negative experience, and it is obvious that extending excellent customer service is the most important challenge facing businesses of all sizes. 2015 is emerging as a turning point for contact centers. Make sure that your company doesn't lag behind! Learn more about: On-call big data analysis Intelligent Virtual Assistants Gamification And much more! Request Free!

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The Untold Costs of a CRM Implementation

Make sure you account for all the costs in your ROI calculation: read our new infographic and learn about the untold costs of CRM! We detail costs such as: Hardware, software and subscription costs Database and reports customization Regulatory compliance issues And many more Download this infographic now! Request Free!

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The New Creatives Report

The New Creatives Report from Adobe reveals the survey results from 1,048 U.S. creative professionals and showcases the data collected. You'll learn why the constant demand to deliver creative ideas and content faster than ever before is driving creative pro's to: Learn new technologies Expand into mobile and social Use online communities to stay inspired Download your copy today! Request Free!

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The Art of Using Data to Nurture Your Best Leads

The art of modern marketing isn't in the data itself—it is in what you do with it. Learn how data can help you turn prospects into relationships, and use those relationships to drive revenue. In this eBook, you'll find useful facts and fresh perspectives for practicing the art of data-inspired marketing, including: Must-have customer data points for effective lead nurturing Key questions for mastering the art of B2B segmentation Why nurturing shouldn't stop with a purchase—and how to work with sales on customer retention Download this free eBook and start using data to discover the relationship inside every prospect! Request Free!

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Pressure-Test Your Business Priorities

Leading companies regularly assess functional performance against a structured framework. We clarify not only how far a function has progressed but also what steps to take next in order to drive impact faster. You don’t just get a score; you get a data-driven action plan and roadmap based on best practices from 6,000+ member organizations. Request Free!

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The Essentials of Social Media Summer 2015 Exclusive Kit

The Essentials of Social Media – Summer 2015 Exclusive Kit, brings together the latest in information, coverage of important developments, and expert commentary to help with your Social Media related decisions. The following kit contents will help you get the most out of your Social Media research: Are You Doing Influencer Marketing Right? 2015 Social Marketing Planning Guide How Big Data Can Solve Marketers' Social Engagement Challenges Executive Guide: Harnessing the Power of Enterprise Social Collaboration Request Free!

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Digital Marketing Fundamentals for Insurance Agents

Receive Your Complimentary Article NOW! "Digital Marketing Fundamentals for Insurance Agents" This article is for P & C insurance agents seeking an understanding of six fundamental aspects of a wellrounded digital marketing program. In this article you'll find important information regarding: - Web Analytics - Social Media Marketing - Search Engine Optimization - Pay-Per-Click Advertising - E-Mail Marketing - Content Marketing Request Free!

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Top Trending Marketing Resources for Summer 2015

Top Trending Marketing Resources for Summer 2015, brings together the latest in information, coverage of important developments, and expert commentary to help with your Online Marketing related decisions. The following kit contents will help you get the most out of your Online Marketing research: Are You Doing Influencer Marketing Right? The Definitive Guide to Employee Advocate Marketing 2015 Social Marketing Planning Guide How Big Data Can Solve Marketers' Social Engagement Challenges Request Free!

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Mindjet Case Study Video

Mindjet's Austin Walne is a big fan of Tealium, not just for the outstanding customer service, but also for the powerful solutions that are helping Mindjet bring order to marketing chaos and engage customers across digital touch points. See how Tealium is helping make Austin more successful, and transforming Mindjet's business in the process. Got three minutes? Listen to Austin's story. Request Free!

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Why CFOs Must Lead the Charge to Modernize Business Now

Enterprises need greater transparency into the streams of data illuminating market opportunities and market risks. They need systems that scale in step with the organization's growth and technologies assisting a more intimate customer relationship. This paper highlights five reasons why the CFO must lead the charge to modernize their organizations now—or risk being outrun by the competition. Request Free!

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Choosing a Mobile Sales Platform That's More Than a CRM

Work happens everywhere. Your business's most important sales tool shouldn't be tied down to a desk when your sales team isn't. This eBook outlines which features you must consider when you are selecting a mobile-ready sales platform for your modern salesforce. Choosing a Mobile Sales Platform That's More Than a CRM eBook will: Define what is a mobile Sales Productivity Platform Offer tips on increasing productivity on mobile devices Examine the barriers to user adoption and how to overcome them Your sales reps want to close deals as much as you do. Give them the tools they need to get the job done. Request Free!

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Don't Let Secure Search Leave You Out in the Cold

The Secure Search paradigm shift forces SEO professionals to use an entirely different approach to SEO management. Adapting to this revolutionary change is mandatory. This Secure Search white paper unlocks the door to SEO success. Request Free!

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Don't Let Competitors Hijack Your Mobile Traffic

Tablets and smartphones already make up 35% of organic search traffic and very soon the majority of search traffic will be mobile. Start turning the tables on your competitors today by discovering common mobile errors, implementing clear cut mobile SEO techniques, and understanding why mobile configuration is not a one-size-fits-all solution for Marketers. Request Free!

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Don't Just Produce Content - Deliver Results

When it comes to content, rich media is having a greater effect on search engine rankings than ever before. Rich media has also flattened the traditional text-based click distribution curve on SERPs, delivering a higher CTR for listings lower on the page. Ask yourself, is SEO your primary content channel? It should be because organic traffic captures 40% of revenue. Download now to find out how. Request Free!

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Leverage the Right SEO Data to Know What Travel and Leisure Customers Want

The Industry SERP Report uses BrightEdge Data Cube technology to focus on providing content marketers with predictive, data-driven content guidance for this year's holiday season. Don't let your content fall by the wayside. Successfully tell your company's story and better reach your target market before the year's end. Request Free!

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Holiday Shopping Trends 2014 The Importance of Mobile SEO

Sites that do not optimize for mobile commerce this holiday season will be giving an unintentional holiday gift to their competitors. Get specific recommendations on how to get more traffic and sales this holiday season from this free report. Request Free!

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