Social Marketing: How to Build an Employee Advocacy Program

Most social media strategies focus on the brand entity and overlook the power and influence of employee use of social networks. That’s a huge oversight. According to one recent global survey, 88% of employees use at least one social media site for personal use, of which 50% are already posting about their brand. This eBook includes the following topics: Employee advocacy expands reach and creates trust Social media holds special benefits for sales PeopleLinx shares stream dashboard The evolving relationship between marketing and sales And much more Request Free!

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